Compare Google Analytics and Hotjar

Comparison

Google Analytics

analytics/web/ Google Analytics helps you understand how people interact with your website, app, or other digital properties. It provides insights into user behavior, marketing performance, and more, so you can make data-driven decisions. Find out more
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Hotjar

The next best thing to sitting beside someone browsing your site. See where they click, ask what they think, and learn why they drop off. Get started for free. Find out more
Try Google AnalyticsTry Hotjar
Why you should consider it
  • Hotjar has been used to collect over 1 billion responses from users
  • Hotjar has been used to collect over 10 billion pageviews
  • Hotjar has over 8 million users worldwide
What are the benefits?
  • Customizable Dashboards
  • Detailed Reports
  • Easy Setup
  • Real-Time Data
  • Detailed Insights
  • Easy Setup
  • Real-Time Data
  • Real-Time Data
  • User-Friendly
Things to look out for
  • Costs
  • Data Privacy
  • Data Security
  • Integration
  • Costly Pricing
  • Data Accuracy
  • Data Privacy
  • Data Privacy
  • Data Privacy
  • Data Security
  • Data Security
  • Data Security
Who is it for?
  • Business Owners
  • Content Creators
  • Data Analysts
  • Marketing Professionals
  • Product Managers
  • Web Developers
  • Bloggers
  • Freelancers
  • Marketing Professionals
  • Product Managers
  • Small Business Owners
  • UX Designers
  • Web Designers
Features

Business Owners

Google Analytics

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic.

It is the most widely used web analytics service on the Internet.

It is free to use and provides detailed insights into website traffic, user behavior, and other important metrics.

Who Should Use Google Analytics?

Google Analytics is a great tool for any website owner or digital marketer.

It can be used to track website performance, user behavior, and other important metrics.

It is especially useful for businesses that want to understand their customers better and optimize their website for better performance.

Key Benefits and Features

How Does Google Analytics Compare to Its Competitors?

Google Analytics is the most widely used web analytics service on the Internet.

It is free to use and provides detailed insights into website performance and user behavior.

It is also easy to set up and use.

Compared to its competitors, Google Analytics offers more features and better integration with other Google products.

Help & Support

What is Google Analytics?
Google Analytics is a free web analytics service offered by Google that tracks and reports website traffic.
What data does Google Analytics collect?
Google Analytics collects data about the behavior of visitors to your website, including the pages they visit, how long they stay on each page, and what actions they take on your website.
How do I set up Google Analytics?
Setting up Google Analytics is easy. You just need to create an account, add the tracking code to your website, and start collecting data.
What is the difference between Google Analytics and Google Tag Manager?
Google Analytics is a web analytics service that tracks and reports website traffic. Google Tag Manager is a tool that helps you manage and deploy marketing tags (such as tracking pixels) on your website.
What is the Google Analytics Dashboard?
The Google Analytics Dashboard is a visual representation of your website's data. It allows you to quickly view key metrics such as pageviews, bounce rate, and average session duration.

Hotjar

Hotjar is an all-in-one analytics and feedback platform that helps businesses understand their website visitors and customers better.

It provides a suite of tools that allow users to collect data from their website and mobile app, analyze it, and gain insights to improve their user experience.

Hotjar is designed for businesses of all sizes, from small startups to large enterprises.

Key Benefits and Features

Who Should Use Hotjar?

Hotjar is designed for businesses of all sizes, from small startups to large enterprises. It is ideal for businesses that want to understand their website visitors and customers better, improve their user experience, and increase conversions.

How Does Hotjar Compare to Its Competitors?

Hotjar is a comprehensive analytics and feedback platform that offers a suite of tools to help businesses understand their website visitors and customers better.

It is more comprehensive than its competitors, which typically offer only one or two tools. Hotjar also offers a free plan, which is not available with most of its competitors.

Help & Support

What is Hotjar?
Hotjar is a powerful tool that reveals the online behavior and voice of your users. Through analysis of both your website's traffic and feedback you collect directly from users, Hotjar gives you the 'big picture' of how to improve your site's user experience and performance.
What features does Hotjar offer?
Hotjar offers a range of features to help you understand your users better. These include Heatmaps, Recordings, Funnels, Forms, Surveys, Recruiters, and Insights.
How does Hotjar work?
Hotjar works by tracking user behavior on your website. It records user clicks, taps, and mouse movements, as well as feedback from surveys and forms. This data is then analyzed to give you insights into how users interact with your website.
What browsers does Hotjar support?
Hotjar supports all modern browsers, including Chrome, Firefox, Safari, and Edge.
Does Hotjar work on mobile devices?
Yes, Hotjar works on both desktop and mobile devices.
Does Hotjar offer a free trial?
Yes, Hotjar offers a 14-day free trial for all plans.
Does Hotjar offer customer support?
Yes, Hotjar offers customer support via email and live chat.

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