Responsive design is a design approach that ensures that a website looks and functions well on a variety of devices and screen sizes.

This is important because more and more people are using mobile devices to access the internet, and you want to make sure that your website is easy to use and navigate on those devices.

Instapage is a landing page builder with in-built responsive design.

How does it work?

Responsive design uses flexible layouts and grid-based design to automatically adjust the layout and formatting of a website based on the size of the device being used to view it.

This means that your website will look great and be easy to use no matter what device a visitor is using.

How can it help my business?

Having a responsive website can help improve the customer experience for your visitors.

If your website is difficult to use on a mobile device, people are more likely to leave and go to a competitor’s site.

But if your website is responsive, it will be easy to use on any device, which can help improve customer satisfaction and encourage more people to stay on your site and engage with your business.

In turn, this can lead to more sales and conversions for your business.

**Instapage** makes it easy to preview and test your website on mobile device layouts.

What do I need to consider?

Here are 10 things to consider when building a responsive design website:

Design for mobile first: Start by designing for the smallest screen size and work your way up to larger screens. This helps ensure that your website looks and functions well on mobile devices.
Use flexible grids and layouts: Use a grid-based layout and flexible elements like images and text blocks to ensure that your website adjusts to different screen sizes.
Use responsive images: Make sure that your images are sized properly and use the srcset attribute to serve different image sizes based on the device being used.
Optimise your navigation: Make sure that your navigation is easy to use on small screens and consider using a hamburger menu for mobile devices.
Use readable font sizes: Use larger font sizes and line heights to ensure that text is easy to read on small screens.
Test on different devices: Test your website on a range of devices to ensure that it looks and functions as intended.
Use media queries: Use media queries to apply different styles based on the width of the device being used.
Use responsive forms: Make sure that your forms are easy to fill out on small screens and consider using placeholders instead of labels.
Use responsive videos: Make sure that your videos are properly sized and use the srcset attribute to serve different video sizes based on the device being used.
Optimise for load time: Make sure that your website loads quickly on all devices by optimizing images, minifying CSS and JavaScript, and using a content delivery network (CDN).

Best tools to help you design responsive websites

Moqups — Make wireframes, mockups, diagrams, charts, and prototypes within one creative context.
Instapage — Instapage is a landing page builder and conversion optimization platform designed to help businesses create and publish high-converting landing pages.
Mockingbird — GoMockingbird is an online tool that helps you quickly create interactive wireframes and prototypes for websites and mobile apps. It’s easy to use and lets you collaborate with others in real-time.
Designer.io — Designer.io is a powerful design platform that helps teams create beautiful, high-quality designs quickly and easily. It offers a wide range of features, including drag-and-drop design, collaboration tools, and a library of templates and assets.
JustInMind — Easily create web and mobile app prototypes and wireframes with Justinmind UI prototyping tool.
Enfold — Enfold is a powerful, responsive WordPress theme. It features a drag & drop page builder, advanced theme options, and a wide range of customization options. It’s perfect for creating professional websites with ease.
GetResponse — No matter your level of expertise, we have a solution for you. At GetResponse, it’s email marketing done right. Start your free account today!
Bootstrap Themes — Bootstrap is a free, open-source front-end library for creating responsive, mobile-first websites. It includes HTML and CSS-based design templates for typography, forms, buttons, navigation and other interface components, as well as optional JavaScript extensions.
MyThemeShop — Our Premium WordPress Themes and Plugins are a perfect solution for ANY online presence. All these beautiful responsive themes and plugins are made for YOU.
Engage UI — EngageUI is a platform that helps businesses create engaging, interactive experiences for their customers. It provides tools to create custom user interfaces, manage data, and track user engagement. It helps businesses create better customer experiences and increase customer loyalty.
Squarespace — Squarespace is the all-in-one platform to create a beautiful website, blog, store, or portfolio, with powerful tools to help you grow your business.
HotGloo — HotGloo is a UX, wireframe and prototyping tool designed to build wireframes for web, mobile and wearables.
BeTheme — BeTheme is a powerful, multipurpose WordPress theme that comes with over 250 pre-built websites. It’s easy to customize and has a drag-and-drop page builder, unlimited colors, and a library of over 40 shortcodes. It’s perfect for any website, from small businesses to large corporations.
Sal.js — Performance focused, lightweight JavaScript scroll animation library
Bootstrap Grid Generator — Quickly design web layouts, and get HTML and CSS code. Learn CSS Grid visually and build web layouts with our interactive CSS Grid Generator.
Backbone.js — Backbone.js is a lightweight JavaScript library designed to help developers create and structure client-side applications that are based on the Model-View-Presenter (MVP) application design paradigm. It provides an MVC framework that simplifies data binding, event handling and AJAX communication.
Origami Studio 3 — With a new canvas interface, dynamic layout, Figma & Sketch support and a ton of peformance improvements and new patches.
TemplateMonster — The biggest collection of HTML templates, WordPress and ecommerce themes, web graphics and elements online. TemplateMonster offers web design products developed by professionals from all over the world.
WordPress.com — Create a free website or build a blog with ease on WordPress.com. Dozens of free, customizable, mobile-ready designs and themes. Free hosting and support.
Mockplus — The all-in-one product design platform for prototyping, collaboration, and creating design systems. Mockplus helps you create better design experience faster and easier
Hestia — Hestia is a modern WordPress theme for professionals. It features a beautiful design, powerful features, and a user-friendly interface. It’s perfect for businesses, startups, agencies, and freelancers. It’s also fully responsive, SEO-friendly, and optimized for speed.
Awwwards — Awwwards are the Website Awards that recognize and promote the talent and effort of the best developers, designers and web agencies in the world.
Landingi — Landingi is a landing page builder and marketing platform designed to help businesses create and publish professional-looking landing pages.
Bootstrap Templates — Start Bootstrap develops free to download, open source Bootstrap 5 themes, templates, and snippets and creates guides and tutorials to help you learn more about designing and developing with Bootstrap.
Visual Composer — Visual Composer is a free drag and drop website builder that allows you to create professional websites. WordPress website builder you will love.
ScrollMagic — The javascript library for magical scroll interactions. ScrollMagic helps you to easily react to the user’s current scroll position.
ThemeFuse — ThemeFuse is a premium WordPress theme provider offering high-quality, modern designs for businesses, bloggers, and creatives. Their themes are easy to customize and come with powerful features like drag-and-drop page builders, SEO optimization, and more.
Wireframe.cc — A powerful, intuitive app for creating and sharing wireframes.
Axure RP — The most powerful way to plan, prototype and handoff to developers, all without code. Download a free trial and see why UX professionals choose Axure RP.
The7 — The7 is a powerful, versatile WordPress theme with over 1000 theme options. It’s fully responsive, SEO-friendly, and comes with a drag-and-drop page builder, WooCommerce integration, and more. Perfect for any website!