Compare Kantar and Qualtrics

Comparison

Kantar

Kantar Connections is a global event series that brings together the world's leading brands, agencies, and media owners to explore the latest trends in marketing, media, and technology. It's a unique opportunity to learn, network, and be inspired. Find out more
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Qualtrics

Ask the right questions, listen to what people need, and respond with the right actions, every time with the world's leading Experience Management software. Find out more
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Why you should consider it
  • Kantar has been named one of the World's Most Innovative Companies by Fast Company for the past three years
  • Kantar has been recognized as one of the World's Most Ethical Companies by the Ethisphere Institute for the past five years
  • Kantar is the world's leading data, insights and consulting company, with over 30,000 employees in more than 100 countries
  • Qualtrics has been Recognized as a Leader in Gartner's Magic Quadrant for Customer Experience Management
  • Qualtrics has over 10,000 Customers Worldwide
  • Qualtrics is the #1 Rated Enterprise Feedback Management Platform
What are the benefits?
  • Actionable Solutions
  • Data-Driven
  • Global Reach
  • Insightful Analysis
  • Easy Setup
  • Excellent Support
  • Flexible Pricing
  • Powerful Tools
Things to look out for
  • Costs
  • Data Quality
  • Data Security
  • Expertise
  • Costs
  • Integrations
  • Support
  • Training
Who is it for?
  • Analysts
  • Business Leaders
  • Data Scientists
  • Marketing Professionals
  • Researchers
  • Strategists
Features

Analysts

Kantar

Kantar: A Comprehensive Market Research Platform

Kantar is a comprehensive market research platform that provides insights and analytics to help businesses make informed decisions.

It offers a range of services, including market research, consumer insights, brand tracking, and media measurement.

Kantar's data-driven insights help businesses understand their customers, identify opportunities, and develop strategies to drive growth.

Kantar's services are used by a wide range of industries, including consumer goods, retail, media, and healthcare.

Key Benefits and Features

Kantar provides a comprehensive suite of market research services that can be tailored to meet the needs of any business.

It offers a range of data-driven insights, including consumer insights, brand tracking, and media measurement.

Kantar's services are designed to help businesses understand their customers, identify opportunities, and develop strategies to drive growth.

Kantar also offers a range of tools and resources to help businesses make informed decisions.

Who Should Use Kantar?

Kantar is ideal for businesses of all sizes that are looking to gain insights into their customers, markets, and competitors.

It is particularly useful for businesses in the consumer goods, retail, media, and healthcare industries.

Kantar's services can help businesses identify opportunities, develop strategies, and make informed decisions.

How Does Kantar Compare to Its Competitors?

Kantar is a comprehensive market research platform that offers a range of services, including consumer insights, brand tracking, and media measurement.

Kantar's services are designed to help businesses understand their customers, identify opportunities, and develop strategies to drive growth.

Kantar is a leader in the market research industry and is known for its reliable data and insights.

It is also competitively priced compared to its competitors.

Help & Support

What industries does Kantar work with?
Kantar works with clients across a range of industries, including FMCG, retail, automotive, financial services, healthcare, technology, media and entertainment.
How can Kantar help my business?
Kantar can help your business by providing insights and data to help you make informed decisions, as well as providing strategic advice and consulting services to help you reach your goals.
Where is Kantar located?
Kantar is headquartered in London, UK, but has offices in over 100 countries around the world.
How can I contact Kantar?
You can contact Kantar by visiting our website at www.kantar.com or by emailing us at info@kantar.com.
What services does Kantar offer?
Kantar offers a range of services, including market research, data analytics, brand consulting, media planning and buying, and more.
What is Kantar?
Kantar is a world-leading data, insights and consulting company. We help clients to succeed in an ever-changing world by understanding, shaping and predicting consumer behaviour.

Qualtrics

Qualtrics Overview

Qualtrics is an online survey and research platform that helps businesses and organizations collect and analyze data.

It is designed to help users create surveys, collect data, and analyze results.

Qualtrics is used by businesses, universities, and other organizations to gain insights into customer and employee experiences, product feedback, and market research.

Who Should Use Qualtrics?

Qualtrics is designed for businesses, universities, and other organizations that need to collect and analyze data.

It is suitable for any organization that needs to gain insights into customer and employee experiences, product feedback, and market research.

Key Benefits and Features

How Does Qualtrics Compare to Its Competitors?

Qualtrics is a powerful and comprehensive survey and research platform.

It offers a wide range of features and benefits, including the ability to create surveys quickly and easily, collect data from multiple sources, analyze results in real-time, and integrate with other software and services.

It also offers secure data storage and sharing, as well as customizable reports and dashboards.

Compared to its competitors, Qualtrics offers a more comprehensive and user-friendly platform.

Help & Support

What types of data can I collect with Qualtrics?
Qualtrics enables you to collect data from customers, employees, products, and brands. You can collect data from surveys, polls, feedback forms, and more.
What types of analysis can I do with Qualtrics?
Qualtrics provides a range of analysis tools, including text analysis, sentiment analysis, predictive analytics, and more.
What types of reports can I generate with Qualtrics?
Qualtrics provides a range of reporting options, including dashboards, scorecards, and custom reports.
What types of integrations does Qualtrics offer?
Qualtrics offers a range of integrations with popular third-party applications, including Salesforce, Google Analytics, and more.
What types of support does Qualtrics offer?
Qualtrics offers a range of support options, including online resources, phone support, and more.
What is Qualtrics?
Qualtrics is an experience management platform that helps organizations to collect, manage, and act on experience data, also known as X-data™.

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