| Why you should consider it |
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- GazeHawk's eye tracking software has helped top brands like Microsoft, Google, and eBay improve their website design and user experience.
- GazeHawk's eye tracking technology has been proven to increase website conversion rates by up to 70%.
- Over 90% of users prefer GazeHawk's remote eye tracking technology over traditional in-person methods.
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| What are the benefits? |
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- Easy to Use
- Eye-tracking solution
- Real-Time Analytics
- User experience insights
| - Data-Driven
- Easy Setup
- User-Friendly
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| Things to look out for |
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- Limited integrations available
- May not work for all industries
- Pricing is high
- Requires technical knowledge
| - Complex Setup
- Costly
- Limited Features
- Time-Consuming
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| Who is it for? |
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- Conversion rate optimizers
- Digital marketing professionals
- E-commerce Store Owners
- Market researchers
- Product Managers
- UI Designers
- Usability Testers
- User experience researchers
- UX Designers
- Web Designers
| - Business Analysts
- Graphic Designers
- Marketing Professionals
- Product Managers
- Software Developers
- UX Designers
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Conversion rate optimizers
GazeHawk
Gazehawk - The Ultimate Eye-Tracking Solution for UX Designers and Researchers
Summary
Gazehawk is an eye-tracking solution that helps UX designers and researchers to measure and improve user experience.
It provides insights into user behavior, attention, and engagement, which can be used to optimize website and app design.
Gazehawk is a web-based platform that uses computer vision and machine learning algorithms to track eye movements and generate heatmaps, gaze plots, and other visualizations.
Who should use Gazehawk?
- UX designers who want to optimize website and app design for better user experience
- Researchers who want to study user behavior and attention
- Marketers who want to improve engagement and conversion rates
Key Benefits and Features
- Accurate eye-tracking data that provides insights into user behavior and attention
- Web-based platform that is easy to use and does not require any hardware or software installation
- Real-time visualization of eye movements, heatmaps, gaze plots, and other metrics
- Integration with popular prototyping tools like Sketch, Figma, and Adobe XD
- Advanced analytics and reporting that help to identify usability issues and optimize design
How Gazehawk compares with its competitors
Gazehawk is a web-based eye-tracking solution that offers several advantages over its competitors:
- Accuracy: Gazehawk uses state-of-the-art computer vision and machine learning algorithms to provide accurate eye-tracking data.
- Accessibility: Gazehawk is a web-based platform that can be used from anywhere, without the need for any hardware or software installation.
- Integration: Gazehawk integrates with popular prototyping tools like Sketch, Figma, and Adobe XD, making it easy to incorporate eye-tracking into the design process.
- Cost: Gazehawk is more affordable than many other eye-tracking solutions, making it accessible to a wider range of users.
Help & Support
What is Gazehawk?
Gazehawk is a web-based platform that provides user research and testing services through eye-tracking technology.
What services does Gazehawk offer?
Gazehawk offers a range of services such as heatmaps, gaze plots, attention maps, scroll maps, click maps, and user testing.
How does Gazehawk's eye-tracking technology work?
Gazehawk uses a webcam to track the user's eye movements and gaze patterns while they interact with a website or application.
What types of insights can Gazehawk provide?
Gazehawk can provide insights on user engagement, attention, and behaviour such as which areas of a website or application are most viewed, clicked, or ignored.
Can Gazehawk be used for mobile testing?
Yes, Gazehawk can be used for mobile testing on both iOS and Android devices.
Is Gazehawk GDPR compliant?
Yes, Gazehawk is GDPR compliant and takes data privacy and security seriously.
How do I get started with Gazehawk?
To get started with Gazehawk, simply sign up for an account and follow the instructions to set up your first test.
Optimal Workshop
Optimal Workshop is a suite of user experience research tools designed to help teams understand their users better.
It provides a range of tools to help teams understand user behavior, preferences, and needs.
It is suitable for teams of all sizes, from small startups to large enterprises.
Who Should Use Optimal Workshop?
Optimal Workshop is suitable for teams of all sizes, from small startups to large enterprises.
It is particularly useful for teams that are looking to gain insights into user behavior, preferences, and needs.
It is also suitable for teams that are looking to improve their user experience design process.
Key Benefits and Features
- A range of user experience research tools, including tree testing, card sorting, first-click testing, and more.
- Easy to use and intuitive interface.
- Integrates with popular tools such as Slack, Jira, and Trello.
- Real-time data analysis and reporting.
- Ability to collaborate with team members.
- Affordable pricing plans.
How Optimal Workshop Compares to Competitors
Optimal Workshop stands out from its competitors due to its range of user experience research tools, its intuitive interface, and its affordable pricing plans.
It also offers real-time data analysis and reporting, as well as the ability to collaborate with team members.
In comparison to its competitors, Optimal Workshop is a great choice for teams looking to gain insights into user behavior, preferences, and needs.
Help & Support
What is Optimal Workshop?
Optimal Workshop is a suite of user research tools that help you understand how people use your website, app, or prototype. Our tools include Tree Testing, First Click Testing, Chalkmark, Reframer, and more.
What types of research can I do with Optimal Workshop?
Optimal Workshop offers a range of user research tools to help you understand how people use your website, app, or prototype. Our tools include Tree Testing, First Click Testing, Chalkmark, Reframer, and more.
What is Tree Testing?
Tree Testing is a type of usability test that helps you understand how people navigate your website or app. It involves presenting participants with a task and asking them to find the correct path to complete it. Tree Testing can help you identify usability issues and improve the structure of your website or app.
What is First Click Testing?
First Click Testing is a type of usability test that helps you understand how people interact with your website or app. It involves presenting participants with a task and asking them to click on the first thing they would click on to complete it. First Click Testing can help you identify usability issues and improve the user experience of your website or app.
What is Chalkmark?
Chalkmark is a type of usability test that helps you understand how people interact with your website or app. It involves presenting participants with a task and asking them to draw a path to complete it. Chalkmark can help you identify usability issues and improve the user experience of your website or app.
What is Reframer?
Reframer is a qualitative research tool that helps you understand how people think and feel about your website, app, or prototype. It involves presenting participants with a task and asking them to explain their thought process as they complete it. Reframer can help you identify usability issues and improve the user experience of your website or app.
What platforms does Optimal Workshop support?
Optimal Workshop supports all major web browsers, including Chrome, Firefox, Safari, and Edge. We also support iOS and Android devices.
What languages does Optimal Workshop support?
Optimal Workshop supports all major languages, including English, Spanish, French, German, Italian, Portuguese, and Chinese.
Does Optimal Workshop offer customer support?
Yes, Optimal Workshop offers customer support via email and live chat. Our team is available to answer any questions you may have about our tools and services.