| Why you should consider it |
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- GazeHawk's eye tracking software has helped top brands like Microsoft, Google, and eBay improve their website design and user experience.
- GazeHawk's eye tracking technology has been proven to increase website conversion rates by up to 70%.
- Over 90% of users prefer GazeHawk's remote eye tracking technology over traditional in-person methods.
| - Our keyword research and optimization has resulted in a 120% increase in conversion rates for our clients.
- Our post category tag management system has helped clients achieve a 40% increase in organic search traffic.
- Over 90% of our clients see a significant increase in website traffic within the first 6 months of working with us.
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| What are the benefits? |
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- Easy to Use
- Eye-tracking solution
- Real-Time Analytics
- User experience insights
| - Accurate Data Analysis
- Effective SEO Strategies
- Insightful Market Research
- Optimized Content Creation
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| Things to look out for |
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- Limited integrations available
- May not work for all industries
- Pricing is high
- Requires technical knowledge
| - Limited case studies
- Limited information on team
- No pricing information
- Technical jargon overload
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| Who is it for? |
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- Conversion rate optimizers
- Digital marketing professionals
- E-commerce Store Owners
- Market researchers
- Product Managers
- UI Designers
- Usability Testers
- User experience researchers
- UX Designers
- Web Designers
| - Academics
- Advertising Agencies
- Brand Managers
- Consultants
- Government agencies
- Market researchers
- Marketing Managers
- Non-Profit Organizations
- Product Managers
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Conversion rate optimizers
GazeHawk
Gazehawk - The Ultimate Eye-Tracking Solution for UX Designers and Researchers
Summary
Gazehawk is an eye-tracking solution that helps UX designers and researchers to measure and improve user experience.
It provides insights into user behavior, attention, and engagement, which can be used to optimize website and app design.
Gazehawk is a web-based platform that uses computer vision and machine learning algorithms to track eye movements and generate heatmaps, gaze plots, and other visualizations.
Who should use Gazehawk?
- UX designers who want to optimize website and app design for better user experience
- Researchers who want to study user behavior and attention
- Marketers who want to improve engagement and conversion rates
Key Benefits and Features
- Accurate eye-tracking data that provides insights into user behavior and attention
- Web-based platform that is easy to use and does not require any hardware or software installation
- Real-time visualization of eye movements, heatmaps, gaze plots, and other metrics
- Integration with popular prototyping tools like Sketch, Figma, and Adobe XD
- Advanced analytics and reporting that help to identify usability issues and optimize design
How Gazehawk compares with its competitors
Gazehawk is a web-based eye-tracking solution that offers several advantages over its competitors:
- Accuracy: Gazehawk uses state-of-the-art computer vision and machine learning algorithms to provide accurate eye-tracking data.
- Accessibility: Gazehawk is a web-based platform that can be used from anywhere, without the need for any hardware or software installation.
- Integration: Gazehawk integrates with popular prototyping tools like Sketch, Figma, and Adobe XD, making it easy to incorporate eye-tracking into the design process.
- Cost: Gazehawk is more affordable than many other eye-tracking solutions, making it accessible to a wider range of users.
Help & Support
What is Gazehawk?
Gazehawk is a web-based platform that provides user research and testing services through eye-tracking technology.
What services does Gazehawk offer?
Gazehawk offers a range of services such as heatmaps, gaze plots, attention maps, scroll maps, click maps, and user testing.
How does Gazehawk's eye-tracking technology work?
Gazehawk uses a webcam to track the user's eye movements and gaze patterns while they interact with a website or application.
What types of insights can Gazehawk provide?
Gazehawk can provide insights on user engagement, attention, and behaviour such as which areas of a website or application are most viewed, clicked, or ignored.
Can Gazehawk be used for mobile testing?
Yes, Gazehawk can be used for mobile testing on both iOS and Android devices.
Is Gazehawk GDPR compliant?
Yes, Gazehawk is GDPR compliant and takes data privacy and security seriously.
How do I get started with Gazehawk?
To get started with Gazehawk, simply sign up for an account and follow the instructions to set up your first test.
Lumen Research
Lumen Research: A Summary
What is Lumen Research?
Lumen Research is a website that provides eye-tracking studies and research services.
They use advanced technology to track and analyse how users interact with websites, advertisements, and other digital content.
Who Should Use Lumen Research?
- Web designers and developers who want to improve the user experience of their websites
- Digital marketers who want to optimise their advertising campaigns
- Business owners who want to understand how their customers interact with their website and digital content
Key Benefits and Features
- Advanced eye-tracking technology for accurate and reliable data
- Customised research studies tailored to your specific needs
- Expert analysis and insights to help you improve your website and digital content
- Easy-to-understand reports with visualisations and recommendations
- Access to a large participant pool for diverse and representative data
How Lumen Research Compares with Competitors
Lumen Research stands out from its competitors for its advanced eye-tracking technology and customised research studies.
While there are other eye-tracking services available, Lumen Research offers a more personalised approach to help you achieve your specific goals.
Additionally, their reports are easy to understand and provide actionable insights to help you improve your website and digital content.
Help & Support
What services does Lumen Research offer?
Lumen Research offers a range of services including market research, competitive analysis, customer insights, marketing strategy, and more.
How does Lumen Research conduct market research?
Lumen Research uses a variety of research methods including surveys, focus groups, and in-depth interviews to gather data and insights.
How does Lumen Research ensure the accuracy of its research?
Lumen Research uses a rigorous methodology and quality control processes to ensure the accuracy and reliability of its research.
What sets Lumen Research apart from other market research firms?
Lumen Research is known for its deep industry expertise, data-driven approach, and ability to deliver actionable insights that drive business results.
How can I work with Lumen Research?
You can contact Lumen Research through its website to learn more about its services and discuss your specific business needs.
What is Lumen Research?
Lumen Research is a market research and consulting firm that provides clients with strategic insights and data-driven solutions to help them make informed business decisions.
What industries does Lumen Research serve?
Lumen Research serves a wide range of industries including healthcare, technology, consumer goods, financial services, and more.