What is the power of closure in Gestalt Principles?

Getting Started

If you are a web designer or a graphic artist, you must have heard about the Gestalt Principles.

One of the seven principles is the Closure principle.

It is the ability of the human brain to perceive a complete object even when some parts are missing or incomplete.

Closure is an essential concept in graphic design, and it helps create visual harmony and balance in your designs.

How to

1. Start by creating a design with missing or incomplete parts. This design can be a logo, an illustration or any other graphic element.
2. Ensure that the missing parts are strategically placed to create a sense of closure. For example, you can use negative space to create a shape or use broken lines to suggest a shape.
3. Make sure that the design is simple and easy to understand. Too much complexity can confuse the viewer and make it difficult to perceive the closure.
4. Use colors and contrast to enhance the closure effect. The missing parts should be in contrast with the background or other elements in the design.
5. Test your design with different viewers to ensure that the closure effect is consistent across different people.

Best Practices

• Keep the design simple and easy to understand.
• Use negative space strategically to create the missing parts.
• Use colors and contrast to enhance the closure effect.
• Test your design with different viewers to ensure consistency.

Examples

Role-play conversation:

Designer: “I am creating a logo for a new company, and I want to use the Closure principle to make it more visually appealing.”

Client: “What is the Closure principle?”

Designer: “Closure is the ability of the human brain to perceive a complete object even when some parts are missing or incomplete.

I will strategically place the missing parts to create a sense of closure and make the logo more visually appealing.”

Real-world example:

The FedEx logo is a great example of the Closure principle.

The negative space between the “E” and the “x” creates an arrow that suggests movement and speed, which is perfect for a delivery company.

The arrow is not immediately visible, but once you see it, it is difficult to unsee it.