Smart Design Kit.

GazeHawk

GazeHawk provides affordable quality eye tracking services. Use it to see what your users are looking at on your site. Improve conversions, increase usability, and measure ad spot quality.

GazeHawk
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Who is GazeHawk for?

  • Conversion rate optimizers
  • Digital marketing professionals
  • E-commerce Store Owners
  • Market researchers
  • Product Managers
  • UI Designers
  • Usability Testers
  • User experience researchers
  • UX Designers
  • Web Designers

Why you should find out more

  • GazeHawk's eye tracking software has helped top brands like Microsoft, Google, and eBay improve their website design and user experience.
  • GazeHawk's eye tracking technology has been proven to increase website conversion rates by up to 70%.
  • Over 90% of users prefer GazeHawk's remote eye tracking technology over traditional in-person methods.

What are the benefits of GazeHawk?

  • Easy to Use
  • Eye-tracking solution
  • Real-Time Analytics
  • User experience insights

Things to consider

  • Limited integrations available
  • May not work for all industries
  • Pricing is high
  • Requires technical knowledge
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Gazehawk - The Ultimate Eye-Tracking Solution for UX Designers and Researchers

Summary

Gazehawk is an eye-tracking solution that helps UX designers and researchers to measure and improve user experience.

It provides insights into user behavior, attention, and engagement, which can be used to optimize website and app design.

Gazehawk is a web-based platform that uses computer vision and machine learning algorithms to track eye movements and generate heatmaps, gaze plots, and other visualizations.

Who should use Gazehawk?

  • UX designers who want to optimize website and app design for better user experience
  • Researchers who want to study user behavior and attention
  • Marketers who want to improve engagement and conversion rates

Key Benefits and Features

  • Accurate eye-tracking data that provides insights into user behavior and attention
  • Web-based platform that is easy to use and does not require any hardware or software installation
  • Real-time visualization of eye movements, heatmaps, gaze plots, and other metrics
  • Integration with popular prototyping tools like Sketch, Figma, and Adobe XD
  • Advanced analytics and reporting that help to identify usability issues and optimize design

How Gazehawk compares with its competitors

Gazehawk is a web-based eye-tracking solution that offers several advantages over its competitors:

  • Accuracy: Gazehawk uses state-of-the-art computer vision and machine learning algorithms to provide accurate eye-tracking data.
  • Accessibility: Gazehawk is a web-based platform that can be used from anywhere, without the need for any hardware or software installation.
  • Integration: Gazehawk integrates with popular prototyping tools like Sketch, Figma, and Adobe XD, making it easy to incorporate eye-tracking into the design process.
  • Cost: Gazehawk is more affordable than many other eye-tracking solutions, making it accessible to a wider range of users.

Conversion rate optimizers

Features

Help & Support

What is Gazehawk?
Gazehawk is a web-based platform that provides user research and testing services through eye-tracking technology.
What services does Gazehawk offer?
Gazehawk offers a range of services such as heatmaps, gaze plots, attention maps, scroll maps, click maps, and user testing.
How does Gazehawk's eye-tracking technology work?
Gazehawk uses a webcam to track the user's eye movements and gaze patterns while they interact with a website or application.
What types of insights can Gazehawk provide?
Gazehawk can provide insights on user engagement, attention, and behaviour such as which areas of a website or application are most viewed, clicked, or ignored.
Can Gazehawk be used for mobile testing?
Yes, Gazehawk can be used for mobile testing on both iOS and Android devices.
Is Gazehawk GDPR compliant?
Yes, Gazehawk is GDPR compliant and takes data privacy and security seriously.
How do I get started with Gazehawk?
To get started with Gazehawk, simply sign up for an account and follow the instructions to set up your first test.

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