Our list of the 2 best Web Analytics – 2026

To make it easier, we’ve grouped these into categories with the most popular first.

Although there are some similarities in features between these, depending on your situation, you might find one is more suitable to your needs.

Web Analytics for Product Managers

  1. Clicktale

    Clicktale is a digital experience analytics platform that helps businesses understand customer behavior and optimize their digital experiences. It provides insights into customer journeys, engagement, and conversions, enabling businesses to make data-driven decisions.

Web Analytics for Entrepreneurs

  1. Squarespace

    Squarespace is the all-in-one platform to create a beautiful website, blog, store, or portfolio, with powerful tools to help you grow your business.
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